AI Insights · Timothy · July 2025
Performance of Top 5 Hasbro Games on Android in Europe, Q2 2025
Explore the performance trends of the top Hasbro games on Android in Europe during Q2 2025, with insights on downloads, revenue, and active user data from Sensor Tower.
In the second quarter of 2025, Hasbro's top games on the Android platform in Europe showcased varied performance metrics, as detailed by Sensor Tower.
MONOPOLY GO! experienced a notable fluctuation in weekly revenue, which peaked at approximately $2.9M by mid-June. Weekly downloads remained relatively stable, with numbers mostly hovering around 100K. However, a decline was observed in weekly active users, decreasing from about 1.2M to just over 1M by the end of June.
Scrabble® GO-Classic Word Game saw consistent weekly revenue, reaching around $14.5K by the end of the quarter. Downloads varied slightly, with a peak of 25K in mid-April, while active users witnessed a slight decrease from 774K to 745K.
My Little Pony Rainbow Runners maintained a steady pace in weekly downloads, gradually increasing to 18K by the end of June. Active users fluctuated, but ended the quarter close to their starting numbers at approximately 69K.
World of Peppa Pig NETFLIX saw a surge in downloads, peaking at over 32K in late May, although active users showed a declining trend, settling at around 13K by the quarter's end.
PJ Masks™: Power Heroes experienced a gradual decline in both downloads and active users. Downloads decreased from 15K to 8K, and active users saw a slight dip from 225K to 208K over the quarter.
These insights provide a snapshot of the diverse performance patterns of these popular games in Europe, with more detailed analysis available at Sensor Tower.